LeaseHawk, a leader in multifamily leasing software, has announced a new, higher level of artificial intelligence-driven technology to ACE, its cutting-edge virtual leasing assistant. ACE can now automatically nurture highly qualified apartment leads and residents to increase leasing velocity.
ACE interacts with renters in a highly conversational manner through voice, chat, and text to answer common leasing and resident questions, collect guest card information, and set appointments. This level of engagement has reduced the lead-to-lease time by 27% for leading management companies and ensures prospect engagement 24/7.
With this new functionality, ACE is truly the only comprehensive AI solution that engages and nurtures across the entire digital marketing footprint. With automatic and personalized follow-up, it ensures every renter in a CRM is engaged and ready to take the next step in their customer journey. ACE optimizes a community's overall digital marketing strategy by shortening conversion time frames, heightening lease approval ratings, and creating greater leasing efficiency.
"Very simply, ACE adds efficiency to the leasing process while elevating prospect lead conversion. It enables properties to maximize workforce enablement—a critical objective in today's property management environment—and creates previously unforeseen flexibility in their leasing strategies."
— Brock MacLean, CRO - LeaseHawk
ACE Follows Up, So On-Site Teams Don't Have to
By using its advanced AI, ACE programmatically sends email and text follow-ups to prospects and residents based on where the renter is in their customer journey — requiring no extra time from leasing team members. It learns what is important and meaningful to individual renters, so every communication is personalized to their unique needs.
Renters receive their first nurturing communication from ACE within minutes after their conversation, whether initiated through voice, text, chat, or online form. Plus, each communication features click-to-call, text, and chat options, so renters can instantly connect with ACE to ask questions or schedule tours on demand.
ACE nurtures renters with multiple custom touchpoints specific to where the prospect is in the leasing cycle. Through these communications, renters are encouraged to take the next step in their rental journey—whether that is to schedule a tour, apply, or renew their lease.
Helps On-Site Teams Do More with Less
ACE has over 50+ integrations with PMS and CRM systems for a seamless plug-and-play experience. Now, there is no need to staff up lean onsite teams. ACE's nurturing automation ensures that every opportunity is captured and, most importantly, that they are properly followed up with in a consistent cadence.
Properties can receive hundreds of leads each month. ACE takes a heavy load off leasing teams who would have otherwise been responsible for the magnitude of follow-up to those leads. With ACE, countless hours are saved. Additionally, ACE's consistent engagement with residents can boost a property's online reputation, increase on-time rent payments, and create greater lease renewals.
According to Brock MacLean, CRO - LeaseHawk, "Very simply, ACE adds efficiency to the leasing process while elevating prospect lead conversion. It enables properties to maximize workforce enablement—a critical objective in today's property management environment—and creates previously unforeseen flexibility in their leasing strategies."
MacLean said ACE also centralizes leasing operations.
"Lean teams can lease faster with ACE because it does the busy work like answering calls, texts, and chats across all your marketing channels," he said. "It gives renters the ultimate on-demand and personalized experience that only ACE can provide - a fully autonomous renter experience."
ACE™ Virtual Leasing Assistant and its new automated nurturing capabilities will debut and be demonstrated Nov. 1-3 at the National Multifamily Housing Council's OPTECH Conference at booth #1005. Visit leasehawk.com/ace for more information.
ABOUT LEASEHAWK
Our passion at LeaseHawk is to bring emerging technologies to property management companies and owners. Our platform, trusted by leading multifamily companies, was designed to automate the leasing process. By leveraging artificial intelligence and NLP, our solution allows you to optimize your leasing strategy by giving your renters the most personalized experience at every step of their leasing journey.
Contact Information:
Sarah Saglam
Senior Vice President, Marketing and Sales Operations
[email protected]
602-820-5025
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Original Source: LeaseHawk Expands Its AI Offering With Nurturing Automation
